Buffalo in the 70s: Labatt starts move as Buffalo’s most popular beer

By Steve Cichon

Labatt Blue has been Buffalo’s most popular beer for decades now. One can assume that began to happen as local breweries like Simon Pure and Iroquois closed, but also as beers like Labatt – “imported fresh from Canada” – started to come down in price—as mentioned in this ad from the pages of The News 45 years ago this week, August 13, 1970.

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Steve Cichon

Steve Cichon writes about Buffalo’s pop culture history. His stories of Buffalo's past have appeared more than 1600 times in The Buffalo News. He's a proud Buffalonian helping the world experience the city he loves. Since the earliest days of the internet, Cichon's been creating content celebrating the people, places, and ideas that make Buffalo unique and special. The 25-year veteran of Buffalo radio and television has written five books and curates The Buffalo Stories Archives-- hundreds of thousands of books, images, and audio/visual media which tell the stories of who we are in Western New York.