Bill Mazer - Buffalo Stories Archives & Blog

WGR’s 100th Anniversary

By Steve Cichon
steve@buffalostories.com
@stevebuffalo

WGR is celebrating 100 years of broadcasting and, as WGR Historian, I put together a handful of minute-long stories talking about the station’s rich history.

WGR’s Sign On

Just weeks after Buffalo’s first radio station… WWT first went on the air, On May 21, 1922, WGR broadcast its first programs the Federal Telegraph Company on Elmwood Avenue.

“Buffalo enters into the field of national radio broadcasting with the formal opening of one of the largest and most powerful broadcasting stations in the east…. thousands of dollars (have been spent) to furnish Buffalo with a class of radio service which will be equal to that of stations which have been broadcasting since interest in radio began to assume such proportions as we see today,” reported the Courier.

The original owners started WGR to sell radios… and Federal Radio’s $25 set could easily pick up any broadcast within a 30-mile radius of the city.

“This renders radio reception in homes of Buffalo and vicinity no longer an instrument of the well-to-do, but for almost anybody who cares to use it.”

In 1923, WGR became one of the earliest tenants of Buffalo’s brand new Statler Hotel, where it was a Class B station– authorizing broadcast on reserved frequencies, without interference, at high power. That meant the station could be heard regularly within several hundred miles, but could also be heard on occasion as far away as Hawaii and England.

For a century now, WGR has been the voice of Buffalo heard around the world.

WGR Sign-on

Early personalities at WGR

Bob Schmidt, later known as Buffalo Bob Smith

For 100 years now, WGR has been bringing the great voices of radio to Buffalo.

Before he was Howdy Doody’s sidekick and one of television’s early stars, Buffalo Bob Smith, Masten High School grad Bob Schmidt was one of the stars of WGR in the 30s and 40s as “Smiling Bob Smith”

In the early years of radio, the country’s most powerful stations—like WGR—weren’t allowed to play recorded music. Conductor David Cheskin, the leader of the 18-piece WGR Staff Orchestra, was one of Buffalo’s most popular entertainers and a “one man wonder” during the pre-war Golden era of Buffalo radio.

Cheskin’s music made WGR nationally famous as he conducted 18 network shows a week— including “Buffalo Presents”— heard all over the country on NBC and CBS as performed live in the WGR studios.

Billy Keaton was one of WGR’s most popular hosts after he, like many early radio entertainers, settled down with radio after a life on the road as a Vaudeville man.

Billy Keaton in the WGR studios with singer Johnny Ray.

After his “Stuff and Nonsense” program took off, his success turned a temporary Buffalo assignment permanent. After the war, Billy’s wife Reggie joined the act, and the two hosted the “Mr. and Mrs. Show” on WGR.

As a long-time WGR Radio fan favorite, Billy was the natural choice to welcome the first viewers to WGR-TV in 1954.

Then and now, the great voices of Buffalo can be heard on WGR.

WGR– Early Voices

Baseball on WGR

For 100 years now, Buffalo’s best sports coverage has been a reason to listen to WGR.

From the earliest days of announcers recreating baseball games from tickertape print outs, complete with broken pencil sound effects for the sound of a hit

To Bisons play-by-play from Offermann Stadium with Buffalo’s first sportscaster Roger Baker and his protégé who’d spend more than 60 years broadcasting sports in Buffalo, Ralph Hubbell.

Hubbell broadcast the games of Bison Great Ollie Carnegie as he set an International League homerun record which stood for 69 years.

Later it was Bill Mazer who was behind the WGR microphone when another great Bisons slugger—Luke Easter famously hit a White Owl Wallop over the Offermann Stadium scoreboard.

Pete Weber and John Murphy at the Rockpile

In the 80s, WGR was owned by the Rich Family—and with Pete Weber behind the play-by-play mic…

The station was instrumental in helping get Pilot Field built—starting a renaissance for building in downtown Buffalo, and a renaissance for classically designed ballparks all around the country.

Baseball on WGR through the years

Ted Darling on WGR

WGR was the long-time home of Ted Darling… whose smooth and exciting style brought gravitas to the expansion Sabres in 1970 and became a trusted uncle behind the Sabres play-by-play mic on radio and TV for the next 21 years.

Sabres broadcast crew, Mid-80s, in the Memorial Auditorium Press Box. Mike Robitaille, Jim Lorentz, Rick Jeanneret, Ted Darling

His genuine excitement for what he was describing on the Memorial Auditorium ice and the stunning pace of his broadcasts helped make listening to the radio almost as exciting as being there for a Perreault rush or a Korab check.

Darling’s voice instantly brings generations of Buffalo hockey fans to a different place and time.

There’s something that feels like home when you hear Ted Darling….

Ted Darling

Rick Jeanneret on WGR

Spine-tingling. Quirky. Explosive. Imaginative.

What can you say about Rick Jeanneret that even comes close to listening to him?

Across a span of 51 years—Rick Jeanneret’s has been an inseparable part of what the Sabres are to us…

And for most of those years, it was WGR that brought you that voice.

Rick Jeanneret

Van Miller calls four Super Bowls on WGR

There were different places around the radio dial you heard Van Miller’s voice through the years, but the only place you ever fastened your seatbelt for Van Miller Super Bowl fandemonium was WGR.

Van Miller, the Voice of the Bills (Buffalo Stories archives)

Thinking of those great teams of the 80s and 90s, our minds flash pictures of Kelly, Bruce, Andre and Thurman—but the sound is undeniably Van Miller.

Another voice that made WGR feel like home during the Bills Super Bowl run…

Van Miller– Four Straight Super Bowls

The Great DJs of WGR in the 70s

The 1970s were the glory years for big personality disc jockeys and rock ‘n’ roll music on WGR.

Shane Brother Shane was “Buffalo’s zany philosopher king.” The Cosmic Cowboy did it all to make smiles across the miles, hoping you fill your night with life, love, laughter, family, friends, fun and music.

Stan Roberts—whose WGR jingle called him the Corny DJ—is remembered for wearing a lampshade on his head on Royalite TV commercial and Dial-A-Joke, but also as a warm, friendly, and funny presence on morning radio across five decades.

Frank Benny was one of the smoothest broadcasters to ever work in Buffalo– as the weatherman on Channel 2 and DJ on WGR starting in the 60s through the 80s.

The DJs of WGR in the 70s

The Commercials of WGR in the 50s & 60s

WGR has aired literally millions of commercials over the last hundred years…

Our sponsors have not only paid the bills, but have made for great memories themselves, like these Buffalo classics from the 50s and 60s:

The commercials of WGR in the 50s

The Commercials of WGR in the 70s & 80s

Hundreds of thousands of sponsors have aired millions of commercials on WGR over the last century…

Through the 70s and 80s, thousands of local institutions used the power of WGR with commercials you can’t forget–

The commercials of WGR in the 70s

The Voices of News on WGR

Sportsradio550 has been Buffalo’s premier source for Bills and Sabres news for decades, but for 80 years— WGR was also the home of some of Buffalo’s most beloved news voices.

Since his time as News Director at WGR Radio and WBEN Radio, Ray Marks (center, seated in the WGR Newsroom in the mid-1990s) had been teaching communications courses at St. Bonaventure, Buffalo State, and Medaille. He died in 2015. (Buffalo Stories/staffannouncer archives)

We also remember WGR personality and Traffic Reporter Mike Roszman and pilot Herm Kuhn, who died when the WGR Traffic plane crashed between reports in 1993.

WGR’s News voices through the years

Artie Baby Boo-Boo & The Coach

Back in 1988, Art Wander got Bills General Manager Bill Polian so mad, he told Art to get out of town.

Instead, Art spent the next decade taking your calls (and East Side Eddie’s calls) on WGR.

Then there was “The Coach,” Chuck Dickerson.

He was a coach for the Bills—until Marv Levy fired him after Super Bowl XXVI for being a little too opinionated.

For a decade starting in 1993, Chuck Dickerson was the loudest football fan in Buffalo.

Art Wander & Chuck Dickerson

John Otto, Buffalo’s first talk show host

WGR has been heading to the phones as Buffalo’s call-in show pioneer for more than 60 years, starting with John Otto in the early 60s…

And you’ve been a big part of what makes WGR special ever since, taking part in call-in shows with hosts lke JR & Susie, Paul Lyle, Tom Bauerle, Ann Edwards, Clip Smith, and so many more…

But the brilliant and dry-witted John Otto– and his nearly 40 years overnights on WGR– is the stuff of legend.

Some shows were more legendary than others.

Thursday nights it was Desperate and Dateless, with co-host Shane Brother Shane (and later with Tom Bauerle.)

John Otto & WGR talkshows

This was a fun project and it was wonderful to celebrate so many great broadcasters and friends, but the truth is– it felt a bit funny.

For the first half of my broadcasting career, WGR was a sworn enemy of the stations where I worked– first as a news competitor at WBEN and then as a sports competitor at the now-defunct WNSA Radio.

But many of the guys I worked with at WBEN and WNSA now work at WGR, so I guess we won 🙂

During the decade I worked at Entercom Radio (2003-2013), I primarily worked at WBEN– although you regularly heard my newscasts on Star 102.5, KB Radio, and 107.7 The Lake.

You also heard me occasionally on WGR, filling in at the sports desk, like in this clip from 2003…

Cichon says, remember the time you spent listening…

Of course, my biggest on-air contribution at WGR was as the curator of the Haseoke archive.

Haseoke– Rubber Ducky

Around Buffalo’s Radio & TV dials in the 50s

By Steve Cichon
steve@buffalostories.com
@stevebuffalo

Excerpt from 100 Years of Buffalo Broadcasting

Ch.7’s Main Street studios on a snowy night in the late 50s.

WBNY’s bright red “News from Where It Happens” cruiser, with “Flash Mike and the Mike Patrol.”

Chuck Healy goes over prizes like a case of Squirt and TV dinners on Strikes, Spares, and Misses on Ch.4.

Henry Brach (with dark glasses) broadcasting live from Sattler’s with WBNY deejay Mark Edwards.

Engineers Harold Smith and Leroy Fiedler in the WKBW master control room in the mid-1950s.

WBUF-TV weather personalities Joy Wilson and Mac McGarrity share a laugh.

The Kenneth Baumler family won a 1959 Studebaker Lark in WBNY’s “Lark Hunt” contest, sponsored by Buffalo’s six-area Studebaker dealers.

Bill Mazer called Bisons games on WKBW before moving to WGR. This team photo, with Mazer superimposed in the top right corner, was taken at Offermann Field in the early 50s. The Bisons moved to War Memorial Stadium in 1960.

WBEN’s staff announcers in the late 50s included, standing, Jack Ogilvie, Lou Douglas, Van Miller, Ken Philips, Gene Kelly, Virgil Booth, Carl Erickson, and Bernie Sadler. Steve Geer, Harry Webb and Mike Mearian are among those seated.

WKBW’s team of disc jockeys, about 1960.

Bob Diamond was a utility man on WKBW, at various times holding down the overnight shift, weekends, the farm report, and production work from the late-50s through the mid-60s.

As a member of the boys’ choir singing on WGR starting in 1926, Ed Tucholka’s first announcing job was on the PA at Sattler’s, 998 Broadway—talking about the bargains of the day, paging mothers of lost children and generally keeping things moving without benefit of a script.

Soon, his deep rich voice would be heard on WEBR, and in over 20 years there, he hosted the wartime “Noon Day Review” highlighting local GIs and as well as Uncle Ed’s Children’s Hour.

After stops at WWOL and WHLD, Tucholka moved to the WBEN stations in 1966 and oversaw WBEN-FM, always reflecting simple dignity and elegance he presented on the radio for nearly 70 years.

WBEN Operator/Engineer Tom Whalen gets ready to cue up albums for Clint Buehlman.

News anchor John Corbett looks over news scripts hot off the typewriter of Fran Lucca in the Ch.4 newsroom.

WBEN’s Sports team: Dick Rifenburg, Chuck Healy, Van Miller, and Ralph Hubbell. When injury ended Rifenburg’s professional football career with the Detroit Lions, the former All-American Michigan wide receiver turned to broadcasting and spent nearly 30 years at WBEN Radio and TV.

Officially, they were Memorial Auditorium and War Memorial Stadium, but to Buffalonians they were the Aud and the Rockpile, and they were the great WPA-built stone homes of Buffalo’s greatest diversions: football, hockey, boxing, basketball, and wrestling.

The men in this photo and their compatriots across the radio and TV dials helped bring those diversions closer. Maybe more than in other cities, Buffalo’s sports guys have always been among the most popular broadcasters, as they seemed like one of us while helping to bring us closer to heroes on the court, on the field, in the ring, and on the ice through their work.

With the smooth melodious voice of a classic announcer, Ward Fenton joined WBEN as a radio news man in 1941. After serving in World War II, he returned to the station and was named chief announcer in 1947. He was also heard as the announcer on the NBC network program Mr. IQ, which originated from Shea’s Buffalo Theater for a national audience.

His fluency in French, German, and Italian made him a natural for decades’ worth of announcing classical music programs, especially on WBEN-FM.

When Ch.4 signed on, he was the station’s weekend weatherman, and by the 1960s, was regularly seen in front of the weather map in living rooms all over Western New York, with his forecasts sponsored by the Charles R. Turner Company. His segments were bookended with a memorable film clip showing trucks at the Turner’s company garages. At the beginning of the weather segment, the trucks headed out onto the street, and then after the weather forecast, the same film ran in reverse, with the trucks appearing to back into the garage.

Fenton became Ch.4’s Chief Announcer in 1967, and retired in 1975.

Harry Webb anchors a WBEN-TV newscast sponsored by Esso, and interviews Massachusetts Senator John F. Kennedy on a visit to Buffalo in 1958.

This page is an excerpt from 100 Years of Buffalo Broadcasting by Steve Cichon

The full text of the book is now online.

The original 436-page book is available along with Steve’s other books online at The Buffalo Stories Bookstore and from fine booksellers around Western New York.

WGR-TV, Buffalo’s Ch.2

By Steve Cichon
steve@buffalostories.com
@stevebuffalo

Excerpt from 100 Years of Buffalo Broadcasting

From a full-page ad on Ch.2’s first day of broadcasting in 1954, showing the hosts of some of the new station’s featured live audience programs:

1. Breakfast for Two with Helen Neville, Monday-Friday at 9am.

2. Cookin’ Cues with Charlotte McWhorter, weekdays, 1pm.

3. For M’Lady with Mari and Gilbert Bass from The Park Lane, Tue & Thur at 2:30pm

4. Mary Lawton as Mother Goose, Saturdays at 11am

5. Outdoors Inn with Ollie Howard, Tuesdays at 7pm

6. Dollar Derby with Bill Keaton, Wednesdays at 2:30pm

Even with UHF stations coming and going, there were no fewer than four competing interests who had applied to the FCC for the license to operate Ch.2. Several of those interests combined to form a new WGR Corporation, which was awarded the license in 1954.

“A bright new channel of television service and entertainment opens up for Buffalo and Western New York today as WGR-TV takes to the air on Channel 2,” reported the Evening News on August 14, 1954, with the sign-on of Buffalo’s second UHF station.

“Televiewing,” reported The Buffalo Evening News,” was now a “staple fare” in most homes along the Niagara Frontier. The cost of television sets had dropped precipitously since Ch.4’s 1948 sign-on, and having a second reliable station to watch was enough to make many holdouts into television owners.

Longtime Buffalo radio personality Billy Keaton welcomed viewers to the new station—which unlike the other two stations that had signed on the year before, every single one of the 430,000 TV sets in the Buffalo area could watch Ch.2 without a UHF converter box.

Longtime WGR Radio veteran Billy Keaton emceed the opening broadcast ceremonies on WGR-TV, Ch.2.

From a full-page ad that ran in the Courier-Express and The Evening News on the day Ch.2 signed on. Newsmen Roy Kerns and Pat Fagan as well as sportscasters Roger Baker and Bill Mazer were in the spotlight on nightly news and sports programs, and Ollie Howard brought his outdoors show from radio to TV as well.

Authoritative. Respected. Those were the types of adjectives thrown around when describing Roy Kerns, the anchor of Ch.2’s early newscasts for most of the station’s first decade on the air. “Mr. Kern’s polished presentation… is the enjoyable habit of many thousand Niagara Frontier viewers,” said a 1956 ad. Kerns left Buffalo for his native Oklahoma City in 1967.

NBC’s Chet Huntley and David Brinkley were a heavily marketed part of WGR-TV’s news team, so much so that Brinkley visited Ch.2’s Barton Street studios to help dedicate a new set in 1964. Here, he’s joined by Chuck Poth.

Pat Fagan was a Ch.2 news anchor, as seen here in the early 60s, but he was also the host of the station’s Teen Dance Party. Fagan left Buffalo in the mid-60s for an ABC-TV staff announcer position. He began his career at WBNY in 1948. He also worked at WEBR and made appearances as an actor in Ch.4’s dramatic series “The Clue.”

Checkers & Can-Can was a kid’s show produced by Ch.2, airing mornings at 9:30. The actors behind the clown and the “tin-can man” were Philadelphia TV veterans Ed McDonnell, who had been Philly’s “Flying Sorcerer,” and Joe Earley who had played “Mr. Rivets” on WPTZ-TV Ch.3.

Fantasy Island General Manager Clyde Farnan played Buckskin Joe on a TV version of the park’s Wild West Show. He was joined by Marshall Rick, Annie Oakley, Little Bo Peep, and bad guys like Cactus Pete and Black Bart– played by Fantasy Island’s business manager Harvey Benatovich.

Bob Lawrence was one of the original cast of announcers when Ch.2 first signed on—his primary job until he left the station 13 years later was as a weatherman.

From the very beginning, however, he was one of the station’s kiddie show hosts, first as Captain Atom during the local breaks on the Colonel Bleep cartoon show, and then as Captain Bob during Popeye cartoons and The Mickey Mouse Club.

When the station first signed on, Ch.2’s signal was weak into the Southern Tier—so the station’s programming was also broadcast on Ch.6 in Jamestown. The problem was later fixed when Ch.2 moved its transmitter facility from Buffalo to the Town of Wales in southern Erie County.

Aside from entertaining the kids and hosting cartoons, Bob Lawrence was Ch.2’s lead weather personality through most of the station’s first decade.

From 1954 to 1968, Jack Mahl—with his pleasantly deep voice—was another of Ch.2’s weathermen. He would go on to anchor radio newscasts on WYSL, WEBR, and WBUF through the 70s and 80s. His rhyming TV sign-off became famous, as he said, “That’s all from Mahl” with a salute.

WGR-TV Atlantic Weatherman John Lascalles.

Helen Neville stands in the background as Polish dancers get ready to perform outside the Ch.2 studios on Barton Street.

“Bill Mazer is as good as there is in his chosen profession of reporting interestingly and enthusiastically, sports of all sorts.”

After a hitch in the army at the end of World War II, Mazer came to Buffalo in 1947, working first at WKBW and then WGR. During his 16 years in Buffalo, Mazer is best remembered in Buffalo for his long association with the baseball Bisons at Offermann Stadium, but he also called the action for the hockey Bisons and Canisius College basketball from the Aud, as well as Buffalo Bills football from the Rockpile during the All-America Football Conference days in the late 40s.

Along with Roger Baker, he was one of the WGR-TV’s original stable of sportscasters when the station signed on in 1954. In 1955, he also hosted the “Watch the Birdie” program, sponsored by Kaufman’s Rye Bread on Ch.2. As “Uncle Bill,” he made phone calls to kids, giving way prizes between Woody the Woodpecker cartoons.

Born in Ukraine, Mazer grew up in Brooklyn—and returned home to become a beloved New York City sports broadcasting fixture starting in 1964. He was also seen on network broadcasts for CBS and Fox, and played a role as a reporter in the epic 1980 film ‘Raging Bull.’

After leaving WEBR, Bob Wells joined the staff at WGR-TV to emcee a handful of popular shows. While Frank Dill was the orginal host of Pic A Polka, Wells hosted with bandleader Frank Wojnorowski for most of the show’s run.

Bob Wells also was the original host of Yankee Doodle Time when the show premiered on WGR-TV in 1961. It was the only television show hosted live five days a week in a Buffalo department store.

Jack Tapson was an editor and photographer, who knew– as it was unfolding– that he was watching something important unfolding in front of him daily.

He started at Ch.4 as a lover of photography and teen technician in the 1940s and moved onto Ch.2 where he started the news film department in the mid-1950s.

For decades, these jobs put him on the front lines of some of the really amazing things that were happening in what was then America’s 15th largest city, as well as behind the scenes at Buffalo’s big TV stations.

Over the period of several years, he shared his memories and photos with next-generation storytellers Marty Biniasz and Steve Cichon.

While The Buffalo Evening News did a tremendous job capturing the story of the WBEN stations in photos, Jack’s behind the scenes candid shots from the first 15 years of WGR-TV offer a look at the station which would have otherwise been lost to history. You’re enjoying many of these photos in this book because he cared enough to take pictures… and then cared enough to share them.

The WGR-TV mascots were a pair of mischievous elves named Iris and Earis, according to research done by Marty Biniasz for Forgotten Buffalo’s website. He reports they were first drawn by Ch.2 art director Frank Wahl as the station signed on.

This page is an excerpt from 100 Years of Buffalo Broadcasting by Steve Cichon

The full text of the book is now online.

The original 436-page book is available along with Steve’s other books online at The Buffalo Stories Bookstore and from fine booksellers around Western New York.

The Buffalo Bills of the AAFC, 1946-49

By Steve Cichon
steve@buffalostories.com
@stevebuffalo

Excerpt from 100 Years of Buffalo Broadcasting

Jim Wells, who left WBEN for nearly all of World War II to broadcast for the Navy in the South Pacific, returned to the station in 1946 as WBEN Sports Director. In 1948, he left broadcasting and joined the team—becoming special assistant to the owner for the Buffalo Bills of the All-America Football Conference.

George Ratterman was a four-letter man at Notre Dame and the star quarterback of the Buffalo Bills from 1947-49, throwing 22 touchdowns his rookie year. When the AAFC folded, several of its teams moved to the NFL—but not the Bills. Ratterman moved on to several NFL and CFL teams before studying law and becoming the legal counsel for the American Football League Players’ Union.

His broadcasting career began at WKBW in 1950. Through the 60s and 70s, he was a color commentator for AFL and NFL games on ABC and NBC. He might be best remembered in the booth for his longtime partnership with Jack Buck.

Among his early assignments when Bill Mazer came to Buffalo in 1947, was to call the play-by-play of Buffalo Bills Football at the War Memorial Stadium for the 1940s incarnation of professional football in Buffalo.

This page is an excerpt from 100 Years of Buffalo Broadcasting by Steve Cichon

The full text of the book is now online.

The original 436-page book is available along with Steve’s other books online at The Buffalo Stories Bookstore and from fine booksellers around Western New York.