Sign of the times

By Steve Cichon
steve@buffalostories.com
@stevebuffalo

When I was a kid at Holy Family grammar school in South Buffalo, I loved election season. Watching the news with my dad every night, I got to know all the players on the local scene, and through my ol’man’s instant, savage analysis, I always knew who was a good guy and who was a chump.

That was fun, but just as exciting for me was driving around and looking at all the big colorful lawn signs.

We never had a sign on our lawn, but like a lot of South Buffalonians in the 80s, my grandparents usually had one for Mayor Griffin or one of the Keane brothers (Assemblyman Dick or Councilman Jim) stapled to the front of the porch.

Some kids liked to drive around looking at Christmas lights or spooky Halloween graveyards— but during political season, Dad would take us the long way to grandma’s house, maybe down McKinley Parkway, to look at all the political signs on the big lawns.

In some kind of simplified kindergartner way, I loved and appreciated the artistry in the varied designs and executions.

“Fahey At Large” might as well have been by Rembrandt or “LoVallo” by Monet.

Well done paint on wood was always eye-catching, but far more rare than it’s sloppy-stenciled cousins which seemed to be everywhere. But the printed signs were like works of art to me. The color choices. The fonts. Was it plain or well designed? How did they look after rain? Did the staple job detract from the sign?

Something, too, about three houses in a row with the same sign in the same spot. Or the uniqueness of a single sign among dozens of signs for “the other guy.”

Then and now, no where does all this drama play out better than Potters Road between Mount Mercy and the city line.

Unlike the manicured and rolling expanses of green on wide and open McKinley, houses seem almost on the street along some parts of Potters.

And it seems like just about everyone on Potters is in the game, maybe even why they moved there in the first place. The manic jumble of lawn signs make the tight ride even more claustrophobic if not thrilling, with the dozens, even hundreds of signs over those few long blocks next to the creek, including many that you wouldn’t see anywhere else in South Buffalo.

Potters during Election time has always felt like the lights of Times Square or the Vegas Strip to me… and this time, it’s my name out there… on a great sign designed by my friendĀ Jake Wagner.

Wow, ya know? Kneeling next to a sign with my own name on it on Potters Road, 14210.

It’s really a lot of work and easy to get caught up in the grind of running for office– it’s nice to be reminded of how amazing all this is every once in a while.

I can’t wait to serve as your next Erie County Clerk. More on my plans atĀ steveforclerk.com.