Starting in 1948, Buffalo television for its first 18 years was a de facto — and in some cases, policy-driven — segregated medium.
During World War II and the years immediately following the war, Buffalo’s black population grew quickly both in real numbers and as a percentage of the overall population.
Eventually, there were a small handful of radio shows that catered to African-American tastes and interests, in much the same way Buffalo’s Polish and Italian populations had their own radio shows.
In 1968, Courier-Express Radio & TV reporter Jack Allen wrote about the need for the training and development of media talent from local minority communities, pointing to Buffalo’s first media star of Western New York’s African-American community as an example of a success story.
Jimmy Lyons was born and raised in Buffalo and starting working in theaters and nightclubs as an entertainer at age 16. He went to West Virginia State College and UB, and he served as a lieutenant in the Army in Italy during World War II. In 1955, he joined WXRA Radio, then in Kenmore, with a rhythm and blues show called “The Lyons Den.” He moved to WWOL and then WUFO when that station signed on as “The Voice of the Negro Community” in 1961.
Allen called Lyons “a man of principle and talent who has the respect of the broadcasters who worked with him in this area” and “a respected native of Buffalo with a fine background of accomplishment, an intelligent viewpoint and capable broadcasting techniques, and a man who has long had his finger upon the pulse of the Negro community.”
But that was radio. There wasn’t a regularly scheduled black presenter or entertainer on television until Ernie Warlick joined the staff at WGR-TV Ch. 2 in 1966. At first, he was the station’s weekend sportscaster. A few months later, he became the station’s nightly 11 p.m. sports anchor.
Warlick was a fan favorite during his years as a tight end for the Buffalo Bills. On the field, he’s remembered as a target for a Jack Kemp touchdown pass in the 1965 AFL Championship Game.
Off the field, he was known as a gentle giant with a warm smile. His calm demeanor made him the obvious choice as the spokesman for the black players who voted to boycott the 1965 AFL All-Star game in New Orleans after they experienced racism in the city.
Being able to talk to the reporters in such a tension-filled situation, but also talking football with his customers at the two “Henry’s Hamburgers” stands he owned in Buffalo, gave Warlick the experience needed to be hired by WGR Radio for daily segments after his playing career had ended.
With those radio spots going well, Warlick began hosting “The Quarterback Club” on Channel 2, and eventually he anchored sports during the station’s newscasts and breaking Buffalo’s TV color barrier.
Shortly after Warlick joined the sports staff at Channel 2, Irv Weinstein hired John Winston for Eyewitness News at Channel 7.
Winston had spent years as a writer in medical research before joining the reporting staff at WKBW-TV, where he was Buffalo’s first black television news reporter.
He won several awards for his in-depth reporting on issues facing Buffalo’s African-American community in the years immediately following the 1967 protests of the oppression and living conditions of many in Buffalo’s black neighborhoods.
Winston left Channel 7 in 1977 to join the communications staff at the NFTA.
When Chuck Lampkin first came to work at WBEN-TV in 1970, he was best known to many Buffalonians as a jazz drummer who’d accompanied such stars as Dizzy Gillespie on the road.
At Channel 4, he was in a rotation of news anchors, becoming the first black man to regularly anchor local TV newscasts in Western New York.
Before the term was in common usage, Lampkin was also the station’s consumer reporter. He’d take a cameraman — such as Mike Mombrea or Bill Cantwell — to the shop or office that had ripped off a viewer, and he’d usually get the problem resolved.
Lampkin was in the anchor seat several times during one of the definitive events in Buffalo history, the Blizzard of ’77.
Sheela Allen was a television pioneer on two separate tracks — not only was she among the first women to work as a general assignment reporter, she was among the first African-Americans, as well. She was Buffalo’s first female African-American television news personality when she got to WBEN-TV Ch. 4 in 1972.
At Channel 2, June Bacon-Bercey was a science reporter for WGR-TV Channel 2, when she was drafted to take over evening weather anchor duties. Bacon-Bercey, who’d later receive her doctorate in meteorology, was both the first woman and the first African-American to earn the American Meteorological Society seal, crediting her worthiness as a broadcaster and as a scientist.
While African-Americans remain underrepresented as far as a population percentage in local television broadcasts, the black journalists who have worked in Buffalo often go on to more high-profile work.
Les Trent, who was an anchor and reporter at WGRZ-TV in the 1980s, is now a correspondent for Inside Edition.
Pam Oliver, who has been a network NFL and NBA sideline reporter for 25 years, was a reporter at Channel 4.
Jericka Duncan, who was also a reporter at Channel 4, is now regularly seen on the CBS Evening News, as a correspondent on the newscast anchored by Tonawanda native Jeff Glor.
The 1965 American Football League All-Star game was scheduled for 52 years ago this week in New Orleans, but it never happened.
Dave Dixon, who had been trying to bring the AFL to New Orleans, organized the game with promises that there wouldn’t be any problems in the still-segregated city. Players were promised testimonial dinners and golf tournaments, and even told to bring their families. But trouble began as players landed at the airport.
Cabs lined up for the White All-Stars, but the 22 black players weren’t so lucky. A porter called black cabbies from downtown for several players, but there were a few who were picked up by white cabbies — only to be driven out to the boonies before being ordered out of the cab. Bills fullback Cookie Gilchrist was warned by a friendly white cabbie, “Be careful in this town.”
Ten members of the AFL Champion Bills were on the East All-Star team, and Bills Head Coach Lou Saban was East coach. Four of the 10 Bills were black: Cookie Gilchrist, Elbert Dubenion, Butch Byrd and Ernie Warlick.
Bills quarterback Jack Kemp and linebacker Mike Stratton were also among the all-stars, and were joined by their teammate Warlick in the French Quarter. In several different places, Kemp and Stratton — both white — were allowed in, but Warlick was told with hostility that he wasn’t welcome.
In his book “The Birth of the New NFL,” Larry Felser tells the story that Warlick packed his bags after an incident the following morning.
“Warlick was able to order breakfast in the dining room of the hotel, ‘but I lost my appetite when an older woman said loud enough for me to hear, that she didn’t want to eat in the same room with monkeys.’ “
There were many other black players who had similar or worse experiences. Many didn’t want to spent the rest of the week there and play in such an environment.
There were several meetings of players over the coming days. The black players voted at one meeting to skip practice. Then there was a meeting with the game organizers and the NAACP, where Gilchrist did much of the talking.
At a larger meeting, with many players of both races, Bills tight end Warlick was nominated spokesman of the black players. It wasn’t unanimous, but the black players voted to not play.
Immediately after the meeting, Warlick told reporters that the fact that they’d been promised there wouldn’t be any segregation made it that much harder to deal with. Players were told that the better night spots, restaurants and hotels would greet all the players equally with open arms.
“Actually, this came as a complete surprise to us,” Warlick said of the way he and his teammates had been treated. “We were led to believe that we could relax and enjoy ourselves in New Orleans just like other citizens. Maybe if we had been alerted to the fact that we wouldn’t have the run of the town, we could have avoided this unpleasant situation.
“If they had told us this before, we’d have looked specifically for those cabs and sought out our entertainment in those places,” Warlick continued. “But they led us to believe everything was going to be OK. And it wasn’t.”
Kemp was the backup quarterback for the East All-Stars, had just won the AFL Championship with the Bills, and was also the president of the league’s players’ union. He and San Diego Chargers offensive lineman Ron Mix were among the white players at that final meeting. The two agreed to lead white players to stand by their teammates — but not all white players embraced the move. Patriots linebacker (and later Hall of Famer) Nick Buoniconti called the walkout a “raw deal” which “hurt the league a great deal.”
Later a Buffalo congressman, HUD Secretary and vice presidential candidate in 1996, Kemp was also influential in the negotiations to move the game to Houston, where it was played days later.
Immediately following the vote to not play, Gilchrist found a Mexican cabbie to take him to the airport, but snow in the northeast had flights delayed. News of a player revolt came on a TV in the terminal, and “Suddenly, people are all looking at me,” Gilchrist told Murray Olderman of the Jamestown Post-Journal. “I can sense the hostility. For the first time in my life I’m scared. I’ve been brainwashed about the South.”
He finally got on a flight for New York and was comforted that he was among friends when someone asked him for an autograph.
“We weren’t out to correct anybody,’’ then-Bills cornerback Butch Byrd told the Sporting News in 2015.
“We were just thinking, ‘They’re showing us no respect. This is just pure hatred. We have to get out of here,’ ” said Byrd. “We weren’t thinking about making history, so to speak. We just knew we were treated badly, and we wanted to leave.’’
“The stand the AFL and its players took against the city of New Orleans was unprecedented,” wrote Pro Football Hall of Fame researcher Jon Kendle in a piece for the Hall of Fame’s website. “The boycott was clearly a milestone event that went beyond the world of sports and was more of a reflection of American society at the time. It helped shine a spotlight on Congress’s ability to enforce the Civil Rights Act of 1964 and proved that if America was to desegregate, the culture needed to change its mindset and adopt a more progressive view of the human race as quickly as possible.”
He was a photographer, who like me shared a love of Buffalo Broadcasting, worked in the field for a few decades, and knew– as it was unfolding– that he was watching something important unfolding in front of him daily.
He started at Channel 4 as a lover of photography and teen technician in the 1940s and moved onto Channel 2 where he started the news film department in the mid-1950s.
For decades, these jobs put him on the front lines of some of the really amazing things that were happening in what was then America’s 15th largest city. Behind the scenes at Buffalo’s big TV stations as well.
Through the years, he sent me dozens of photographs along with some sort of brief description of the shot. As is usually the case, many of the photos are amazing not only for the intended subject, but the background and surrounding scenery, too.
His access to free or low-cost film and developing at work, and the consistency with which he carried his still camera through various jobs he was working, give us a bit of a glimpse of what it might have been like to follow a television reporter or videojournalist on Facebook or Twitter 60 years ago. Just like someone whipping out their cellphone for a quick pic while doing their actual job, many of Jack’s photos were taken while shooting moving pictures for WGR-TV.
Importantly, he not only took these shots, he saved them all these years. Even more importantly, he then shared them, mostly with fellow historian Marty Biniasz and me.
Here are a couple of shots, with Jack’s notes and then some further explanation.
“Here’s a classic!!! Ernie wore a size 19 shoe, Jimmie a size 6 1/2 and Bob Lanier a size 24.”
Shown: Channel 2 Sportsman & Former Buffalo Bill Ernie Warlick; Channel 2 floorman Jim Castiglione; Bennett High School & St. Bonaventure basketball star (and future NBA Hall of Famer) Bob Lanier. Late 60s.
“I received a thank you note from Kennedy after fulfilling his request to send this photo and others….similar.”
Shown: Robert Kennedy’s campaign car takes him through Buffalo’s East Side and up Broadway, 1964
“I shot silent footage at his arrival and departure at the Bflo. airport and S.O.F. at Canisus College.”
Shown: Buffalo Mayor Chet Kowal shaking hands with Former President Harry Truman on his way to a Canisius College speaking engagement, 1962. (S.O.F. is “sound on film,” silent film was far less expensive, so sound was only shot for news purposes when necessary.)
Details of Buffalo history aren’t all that I learned from Jack.
Jack and I had a falling out. He was insistent on something that didn’t fully make sense to me. I reasonably refuted a tad, he got passionately angry. I passive-aggressively pushed back again.
If you read through the emails, I think anyone would agree he was acting like a jerk. What I didn’t know though, was that he was really sick. Had I known, I probably would have cut the passive aggressive sort of crap. I did my best to try to make amends with him. I said all the right things, and really meant all that I said. It was too late though, as illness had taken a good grip on poor ol’Jack.
Now we weren’t close friends, I’m not even sure that we actually met in person, but knowing that I didn’t do all that I could have to aid a brother in trouble, leaves me greatly troubled. Just because he was outwardly acting like a jerk, didn’t give me permission to be jerky–less jerky, but still jerky– back. He was sick, that was his excuse. I don’t have an excuse. Without the details, I posted about it on Facebook.
As my friend Libby commented on Facebook, “That is real wisdom. (Wisdom is sometimes accompanied by an uneasy feeling.) (It never seemed that way for Andy Taylor or Cliff Huxtable, but I have found it so in real life.)”
So thanks, Jack for capturing so many fleeting Buffalo memories on film. And thanks for bearing with me while I learned a tough lesson in humility and compassion which will serve me, and the people around me, well into the future.
This page originally appeared at TrendingBuffalo.com
When the Jewett and Russell farms were opened for building sites about 1890, among the first questions was of adequate schooling for the children of families coming to live in this new part of town. Many schools in the surrounding areas were old and filled to capacity.
The year 1892 saw public education come to Parkside, when “The Parkside School,” a brick school house which was to eventually become Buffalo School 54, was opened on land donated for the purpose by Mrs. Elam Jewett.
Originally a 16 room school, the building grew as the neighborhood did; additions came in 1905 and 1913. The later addition was really more of an encapsulation, with the original facade being enveloped completely by the new build.
Part of what made the school an institution was the continuity of the teachers and staff. The school’s first principal, Miss Clara Swartz, lived a few blocks away at 154 Woodward Avenue. Her tenure at the school ran from the school’s opening until her retirement in 1924.
Thirty years’ worth of Parkside youth all had the same principal at the Parkside School. Toward the end of Miss Swartz’s tenure as principal, came Miss Mary Kirsch, who began teaching first graders in the early 1920s. She would teach generations of Parkside 6 year-olds before her retirement in the early 1960s.
While these two women, whose careers spanned 70 years in education, were both remembered for their warmth with the children, Miss Schwartz was also remembered for patrolling the halls with the rubber hose. She used it liberally on misbehaving children.
school has long had one of the strongest Parent-Teacher Associations in the
city, as early as 1920, making sure that
the school was always among the finest in Buffalo. The group often won the
favor of city officials, winning upgrades for the school like a new cafeteria,
more classrooms, and an improved heat plant.
As the years wore on, dress codes banned slacks for girls, and dungarees for everyone in the 1950s. The school day began with a morning prayer, and, even after Miss Schwartz hung up her hose, corporal punishment was still a means of making sure students fall into line.
But School 54 changed as Buffalo and Parkside did, and those changes, and how they were carried out, is a major part of Parkside’s identity through the 60s, 70s, and 80s. More on that part of the story is yet to come.
One big change came in the mid-1960s when ground was broken on the current School 54. In 1964, the last vestige of Parkside’s agrarian past was demolished; as Hagner’s Dairy was taken down to make way for a new state of the art school building.
As students past and
present gathered to watch the demolition of the old school that so many had
passed through, memories flowed of not only the school, but of old Main Street.
Hagner, whose family home and dairy gave way for the new school, remembered
when, the generation before, elegant residences of the Grieb and Berger
families were leveled to open up space for the Cadillac and Oldsmobile dealers
directly across the street, making car lots between the Tinney/Braun and Streng
Buying a Car in Parkside
The Parkside area of Main Street became home to many upscale motor car showrooms. They included the Hupmobile Showroom (soon to be Dick Willats Hudson Dealership, photo on previous page ) next to Smither’s Parkside Pharmacy at Leroy Avenue, as well as the popular Studebaker showroom between East Oakwood and Dewey Avenues. One could also buy a Pierce-Arrow or even a venerable Ford in Parkside as well. The Ford Factory and showroom was at the corner of Main Street and Rodney Avenue, along the northeast side of the Beltline tracks.
While the factory on the north side of the Beltline was turning out cars for working men and women of the country, both metaphorically and literally on the other side of the tracks was the “Update Building” for the ultra-elegant Pierce-Arrow.
Built in Buffalo on Elmwood Avenue, The Pierce-Arrow motor car was the status-symbol car of choice for John D. Rockefeller, Babe Ruth, Presidents Taft, Wilson, Harding, and for dozens of Hollywood stars, like Carol Lombard. The siren girlfriend (and later wife) of Clark Gable, Lombard purchased a Pierce-Arrow in 1926.
Later, the company began to offer hydraulic brakes. Never wanting a starlet to be without, the company paid to have the auto shipped back to Buffalo by train, unloaded off the Beltline into the Update Center, new brakes were installed and the car shipped back all at Pierce-Arrow expense.
It was typical for Pierce-Arrow owners to ship their cars to Parkside for yearly maintenance and updating.
The update building remains, but for most, Pierce-Arrow in Parkside means the showroom. In 1929, the showroom moved from Main Street between Tupper and Edward to the Main Street at Jewett Parkway location, which until that time was the site of Floss’s Coal and Ice.
The $500,000 masterpiece building, along with the Central Terminal and City Hall, is one of a handful of fine Buffalo buildings built in the style that would become known as “Art Deco.”
Crowned by a 40 foot tower, the building’s exterior boasts windows friezed with polychromed terra cotta. Inside, the coffered ceiling is adorned with tire and hub medallions. The floor could accommodate up to 15 luxury automobiles.
While in 1929 there were 1,500 Pierce-Arrows motoring around Buffalo, the timing for the move to the brand new, state of the art showroom couldn’t have been worse.
The nation would soon be in the grips of an economic depression. Sales dropped off, and by 1936, the Pierce-Arrow showroom had become a Cadillac showroom.
Cadillacs would be sold from the spot for the next 62 years under 3 different names. First Maxson Cadillac from 1936-57, then Tinney Cadillac from 1957-81. Finally, from 1981-98, the dealership was known as Braun Cadillac. When Braun moved its showroom to Depew, Buffalo Savings Bank purchased and renovated the space as their headquarters branch.
In 2007, Buffalo Savings was bought out by First Niagara Bank, which continues to run a branch at the Jewett & Main location.
Just to the south of the Pierce-Arrow showroom, stood Eagan & Streng Chrysler starting in 1923. The building of green marble became an Oldsmobile dealer in 1930, and when Eagan died in 1938, Herbert H. Streng’s name went up on the sign alone. The Streng family spent 75 years selling cars in Parkside at 2365 Main Street.
In 1973, the Strengs bought the property between their dealership and Tinney Cadillac to the north, adding room for another 60 Oldsmobiles, making the dealership the largest in WNY.
Only weeks after Braun Cadillac closed in 1998, Herbert S. Streng, the son of the founder of Streng Olds announced General Motors bought the dealership back from him, effectively ending the ability of Parksiders to buy a new car in the neighborhood. “I just sold one customer his 30th Streng Olds. GM isn’t just buying a dealership from me,” Streng said upon news of the closure, “They’re buying a life time.“
Canisius College bought the Streng Dealership building, and in 2001 opened Demerly Hall there. The green-facaded building now houses the school’s health and human performance graduate programs.
But Parkside’s first foray into the world of the automobile came decades before Streng or Pierce-Arrow.
The Ford Motor Company opened their sales, service, and assembly operations plant in 1915. It was designed by Albert Kahn and Ernest Wilby, who based the building on that of an earlier Ford plant in Cambridge, Massachusetts.
You can still see “FORD” inlayed in the brick on the smokestack of the building as of 2009. The showroom was on the ground floor, manufacturing on the higher floors.
From 1915 to 1923, 599,232 Model-T Fords were assembled at the Main Street facility. The last Model-T rolled off the assembly line in Buffalo in 1927.
Then from March 1928 to August 1931, Model-A Fords were built in Parkside until all Ford’s local manufacturing was transferred to the Fuhrmann Boulevard/Woodlawn plant.
After Ford moved its machinery from that building to a plant of Fuhrmann Boulevard in 1931, Bell Aircraft took over the plant through 1942. During that time, Bell produced the Airacomet P-59, America’s first twin-engine jet warplane.
Initially called the XP-59A and disguised with propellers on the jet engines, the plane never saw wartime service, but did provide the ground work for the US’s venture into the jet age. In May 1942, the CNX Corporation, a subsidiary of the Hercules Motor Corporation, churned out diesel engines for the US Navy, and did so through the end of the war. More to come on the war effort in Parkside.
Once the war was over, in 1945, Trico Products Company bought the structure and manufactured windshield wiper components at the building from the early 1950s through 1987 at what was known to Trico workers at Plant 2.
The old Ford plant became the multi-use Tri-Main Center in 1988 and continues to serve both sides of Main Street with dozens of offices, studios, light industrial plants, and shops of many different sizes.
Much sprang up around the
tracks laid down along, over and under Main Street. In 1905, The Highland
Masonic Temple was built by architect EB Green; predating the Central Presbyterian
Church and Presbytery Buildings next door to the south. The lodge got its name
from the Highland Station, the Beltline stop directly across Main Street, to
the south of the tracks.
Once train travel gave way to the automobile, the Highland Station was torn down in favor of a gas station. This photo dates from the 1940s, and clearly shows the Ford/Trico Plant as the backdrop. With the gas station torn down, in 1987 Broad Elm started construction on the site at the corner of Main and Jewett. In 2005, The Montante Family donated the plot of land to the north of the tire shop to the community as “The People’s Park.” It’s cared for and maintained by the communities surrounding it on both sides of Main Street.
The Backbone of Main Street
Gert and Ernie Schmitter were just two of dozens and dozens of small business owners who have made a living and a life along Main Street. And while the institutions written about thus far gave gravitas and stability to the area, it was the smaller mom and pop shops, where people did their day-to-day consuming, that are remembered so richly and warmly by the people who called Parkside home during Main Street’s heyday.
The corner of West Oakwood Place and Main Street was the heart of the business district that served Parkside, and at the heart of that corner: One of the most warmly remembered shops to ever grace the Parkside section: Parkside Candy Shoppe.
shop delighted young and old alike at the corner of Main and West Oakwood for
generations. First opened by the Kaiser Family on St. Patrick’s Day,
1917, the Malamas Family took over the operation in 1944. Tom Malamas spent a
great deal of his young life at the soda fountain then owned by his parents and
“You walked in to two long cases of candy, we had 14 booths, and 6 stools at the soda fountain.” During that time, the noon time luncheon menu was very popular, as was ice cream in the evenings.
The exterior and the soda fountain were featured in the 1983 film “The Natural,” and Malamas says the scene was very reminiscent of what it was actually like inside Parkside Candy Shoppe in the 40s. “People would come from all over for our hot fudge sauce and chocolate syrup. I was too young then to think of it, but I wish I had those recipes now!”
wasn’t just the candy and ice cream. Ted and Sandy Malamas were lauded when
they finally closed up the store in September 1986, after over 40 years of
operation. “They had strong religious and civic pride that made them an
integral part of the Parkside neighborhood. They weren’t just selling ice cream
and candy, they were selling quality and devotion.”
From the front door of Parkside Candy, one could see car dealerships, including the Studebaker shop across the street car tracks, Central Park Bowling Lanes, the druggist, the hardware store, a delicatessen, a grocer…
Historian Mike Riester has done the counting: In 1915, three bakeries, several meat, poultry, and green grocers, a tailor, toy store, a bowling alley, barbers, dentists, a hardware store, dress and hat shops, and the Kaiser Candy Company (to become Parkside Candies in 1930) were all several steps from Main Street and Oakwood Place.
Riester says without a doubt, the golden era of business along the Parkside section of the main thoroughfare was in the late 1920s and 1930s…. An incomplete list of businesses includes; Hawser’s Bakery, Clock’s Bakery, Red & White, Stokes Candies, Carillon’s Jewelers, Thomas Taylor Shop, Russell’s Barbershop, Ruchte’s Hardware, Wangler, Marion’s Ice Cream, Rychert’s Florist, Bald’s meats, and the Bills’ Sisters Delicatessen at East Oakwood, which featured Stellar’s Almond Rings.
But it was places like Parkside Candies– places where a kid could satisfy a sweet tooth that seem to be remembered better than most. Unterecker’s served ice cream and candy near at the corner of Main Street and Orchard Place in the 1920s, and two Parkside Drug stores had complete soda fountains, Dwyer’s and Smither’s.
Dwyer’s, later Woldman’s, was on the corner of Main
Street and Florence Avenue, and retained the feel of an 1800’s apothecary up
until it closed in the 1970s. Aside from the soda fountain, Dwyer’s is
remembered by many for the rainbow sherbet cones served there.
Knight Smither opened the “Parkside Pharmacy” in the 1880s at the
corner of Main Street and Leroy Avenue. There it, too, remained until the late
1970s. Many generations of Parkside residents got their first job at Smither’s,
where Karl Smither and Don Hill were the bosses.
Longtime resident Jack Anthony’s father owned a drug store at Fillmore and Rodney, but he also has fond memories of Smither’s.
“Merle Alderdise– he grew up on Greenfield— and I would skip out of services at Central Pres when the minister would start his sermon, and we’d go up to Smither’s at Main and Leroy, and eat a sundae, and get back before anyone noticed.”
But inside those dozens and hundreds of shops, were the shopkeepers. Real characters that helped make more interesting in an earlier time. When the following article on “Frank the Barber” was written for the Parkside News in 1981, he had seen virtually all the history talked about in this Main Street chapter unfold outside his shop window, in the section of store fronts just north of Central Presbyterian Church and the Highland Masonic Lodge, and to the south of Greenfield Street.
Almost 50 years have passed since Frank the Barber
came to Parkside to cut hair. Today, (April 1981) the oldest active businessman
in our neighborhood, Frank Notaro, 77 years young, doesn’t even seem ready to
quit! His shop, located on Main Street just north of Jewett, has served
generations of families, including some notable residents of our city…
Frank can go on and on telling of the many
customers and their sons and grandsons and even great-grandsons who he was
served. The shop, which opened in the 30’s, makes you think of days gone by.
The 1938 Zenith Floor Model radio is still used everyday. “I had the first
TV in the area for a barber shop,” Frank adds. The comic books and
magazines bring back many memories of the past. The shop has a delightful glow
Frank came to America in 1912, from Alimunusa, a
small town in Sicily. He began a shop across Main Street in 1932, and moved to
the present site in 1940…” He and his wife Genevieve were married and
have enjoyed 53 years together. The Notaros are residents of Parkside and have
raised two daughters. Pictures of his son-in-law and grandson in the service
hang on the walls of the shop. He was quite a bowler in his day, participating
in leagues at St. Marks and Central Presbyterian Churches. The Notaros attend
St. Mark’s Church.
Frank and Genevieve Notaro have made Parkside their
home and work. Their beautiful Christmas window display, featuring ceramic and
china figurines, is enjoyed by all who pass by during the season. The Notaros
have never returned to Frank’s homeland. Parkside has always been their home.
Frank Notaro retired in 1983, and took a piece of Parkside Americana with him. Al Villa was another longtime businessman. His Buffalo Lawnmower Service and Sales business was on Main Street, just north of West Oakwood Place, from 1963 to 2005. Al once shared with me his secret to good health: Chocolate milk. For years, Al says he’d get it ice cold right off the milkman’s truck, and it‘s good for anything from headaches to upset stomachs.
Just as it is today, but even more so in the past, one couldn’t walk too far along Main Street without running into a doctor’s office or an undertaker. One doctor, a dentist, in fact, had his office next door to Al Villa’s shop.
Dr. Monreith Hollway retired in the 1970s, leaving
the storefront (above) mostly vacant for nearly 2 decades, until March 1987
when the Parkside Community Association began the process of acquiring grants
to buy and renovate the property for the group’s offices, and low income
housing in the one-time dentist’s office upstairs.
Of course, there were places for adults to congregate as adults as well. Once prohibition was lifted, there were two long-time popular taverns. Grabenstatter’s, near Dewey Avenue, and Diebold’s red brick tavern, at the corner of Leroy Avenue, both serving to quench the thirst of Parksiders, and the German immigrants on the east side of Main Street.
Grabenstatter’s Restaurant became Margaret Kaufmann’s Copper Kettle. One of Parkside’s first Main Street businesses, in the days of the stage coach to and from Williamsville, was a gin mill.
John R. Schardt, Jr. ran a tavern at 2095 Main Street (near Kensington), and was doing so in 1911. By 1915, the saloon’s liquor license was in the name of John J. Brinkworth, whose descendants ran the Park Meadow Bar and Grill at Parkside and Russell, as well as numerous other taverns and businesses around the city up to this day.
The building was vacant by 1930, and gone by 1940 (replaced by the Shell Gas Station in the Main/Humboldt photo on page 66.) This site, or close to it, had, in the 1830s, been the site of a toll gate, to help pay for the paving of Main Street.
Through the 60s, 70s and 80s, the block of Main Street between Vernon Place and Orchard Place, near where Main Street and Fillmore Avenue meet, was a hot nightspot for the young set, and for jazz fans.
Clubs and restaurants like The Casa Savoy, Dirty Dick’s Bathhouse, and the original Tralfamadore Cafe were well-known places for music and partying.
In 1972, three North Buffalo brothers bought a vacant bar with a leaky roof on Main Street. It was the birth of a Parkside institution. The Stuffed Mushroom was born at the hands of Jim, Dennis, and Donald Alfieri at the corner of Main and Orchard Place, and remained for nearly three decades.
They wanted to bring back the aura of the hot spot of the 40s and 50s at the same address, the “Park Casino.” The 1941 bar remained, and the brothers built out from around it. And they didn’t stop at the walls of the Stuffed Mushroom.
The Alfieris were among the original organizers of the Main-Amherst Business Association, which is still active and partners with the Parkside Community Association as well as the Fillmore Leroy group, FLARE, and brother Jim was a director of the PCA. The Stuffed Mushroom closed in 1996.
For almost two centuries, Main Street– and the goings-on on Main Street– were inseparable from the goings-on in the Parkside neighborhood.
As the 21st century enters its second decade, however, many who’ve lived in Parkside for a decade or more have never had reason to visit, walk on, or even drive through the portion of Main Street that has been the traditional backbone of the area.
The slow, often painful changes that Main Street and the City of Buffalo experienced, and how the people of the Parkside area came to deal with them, are the integral part of the Parkside story that makes the community so unique among Buffalo neighborhoods.
This page is an excerpt from
The Complete History of Parkside
by Steve Cichon